About Us

Our Story

Alfred Bourdeau


Al Bourdeau Insurance Agency stands as a testament to longevity and excellence, proudly holding its place as one of Michigan's most established and largest insurance agencies. Our commitment to delivering unparalleled service has propelled us to represent an extensive array of insurance companies, distinguishing us as a key player in the industry. Through years of refinement, we've mastered the art of efficient collaboration with our partner companies, ensuring that you receive optimal coverage at the most competitive rates. Behind the scenes, our dedicated team works tirelessly to save you money – an effort that remains unseen but is deeply felt by our valued clients.

With our corporate headquarters rooted in Flint, Michigan, and an array of strategically located offices throughout the state, including Clarkston/Waterford, Farmington Hills, East Lansing, and Port Huron, we extend our convenience to you. Moreover, our reach extends to Sarasota, Florida, enabling us to serve your needs wherever you are. We are poised to assist you through various channels – phone, email, mail, or in-person – adapting to your preferred mode of engagement. Our website further streamlines the experience for your utmost convenience, a testament to our commitment to making your interactions with us effortless.

The saga of Al Bourdeau Insurance Agency began with a visionary, Al Bourdeau himself, who departed his Saginaw farm home in the early 1900s to join General Motors in Flint. In 1921, Al transitioned from his role at General Motors to embark on the journey of selling auto insurance. A pioneering spirit led him to park in the very same General Motors lot, where he'd now sell insurance policies from the trunk of his car.

Decades later, Al's legacy was carried forth by his son Donald, who joined him in 1945. Together, the father-son duo steered the agency toward growth. Subsequently, grandson Robert L. Bourdeau assumed the mantle, driving the business forward through the 1960s and early 1970s. The establishment of a second office in Port Huron in 1971, led by Robert's brother Jacques, marked a pivotal expansion. Over the years, the agency's growth was further fueled by the integration of over 30 other agencies, culminating in the establishment of multiple additional locations across Southeast Michigan.

Having successfully weathered the test of time, Al Bourdeau Insurance Agency has emerged as a beacon of expertise and service. With over 100 years of experience, we've built a team of more than 90 dedicated employees ready to serve your needs. While our physical offices are rooted in Southeast Michigan, our influence reaches far beyond, touching lives in Michigan and across 20 other states. Our portfolio is a testament to versatility, encompassing personal, business, life, and health insurance, as well as bonds and specialized coverage for complex situations. Representing a multitude of top-tier insurance companies, we offer exceptional products and services to cater to diverse needs.

As we carry our heritage forward, our goal remains unshaken: to deliver unparalleled personal service, exceptional products, and competitive pricing that transcends geographical boundaries. With our rich history, steadfast commitment, and an extensive clientele of nearly 40,000 customers, Al Bourdeau Insurance Agency continues to offer something truly remarkable.